Guide

What Is Global Privacy Control?

Global Privacy Control, usually shortened to GPC, is a browser-based privacy preference that can tell a website the user wants an applicable sale or sharing opt-out honored. A common signal looks like Sec-GPC: 1 in the request (Global Privacy Control, W3C GPC Spec).

What It Means In Practice

GPC is not just a browser blocking trackers locally. It can also be a message from the browser to the website saying the user has expressed a privacy preference. A website team may need site-side logic to notice that signal and change behavior where the law requires it (Global Privacy Control).

Why It Matters For US Privacy Reviews

In California-style privacy regimes, opt-out preference signals can matter when a business is engaged in sale, sharing, or targeted-advertising behavior that falls under the relevant rules. That means a US-facing site with tracking still may need to think about GPC handling, not just privacy notices and deletion forms (Global Privacy Control, Mozilla).

Browser Examples

Privacy-oriented browsers or tools such as Brave, DuckDuckGo's browser, and Firefox can expose GPC-style behavior. The exact implementation can vary, but the core idea is the same: the user's browser communicates a privacy preference rather than relying only on a footer link click (Brave, DuckDuckGo, Mozilla).

What Olite Looks For Today

Today Olite treats GPC mostly as a public signal question. For US-only privacy reviews, the scanner can flag when tracking is present but there is no visible cue that browser-based privacy preference signals or GPC handling are recognized.

What A Stronger Check Looks Like Later

The deeper desktop check is not just reading text. It is comparing runtime behavior. That means asking whether trackers, cookies, consent state, or opt-out state actually change when a browser privacy preference is present.

  • Do trackers still load the same way?
  • Does the site change opt-out state or privacy center state?
  • Are cookies or requests reduced?
  • Does the UI acknowledge the browser signal?

That is the difference between a public notice check and a real runtime privacy-behavior check.